Product Graphic for Tooth Cement

In 2012 IONDESIGN created the corporate graphic design of the packaging for dental cements made by Berlin-based company Hoffmann Dental Manufaktur GmbH. Particular attention was given to the coverage of the new markets in Asian and South Africa. The motives of the new design build up a context between culture and the specific character of the products. The complex printing process with several dressing levels underscores their claim of high quality of the company.